The management curriculum gives students the knowledge and skills that managers use to marshal the human, material and financial resources of organizations (business, government or nonprofit) to achieve their objectives.
Business Core Requirements (12 modules, 36 credits)
|BA160||Microeconomic Principles 微觀經濟學|
This course explores consumer choice and producer behavior, price theory, monopoly/oligopoly and competitive market structures, production costs, labor and wages. Prerequisite: MATH 105 or above.
|BA161||Macroeconomic Principles 宏觀經濟學|
A look at unemployment and inflation, fiscal and monetary policies, GDP, poverty and income distribution, exchange rates and international trade. Prerequisite: BA 160.
|BA201||Accounting Principles I 會計學概論 I|
A study of accounting theory, record keeping, and the accounting cycle, with emphasis on accounting for the assets and related revenues and expenses reported on financial statements of a business organization.
|BA202||Accounting Principles II 會計學概論 II|
A continuation of BA 201, with emphasis on accounting for the liabilities, owners’ equity and related revenues and expenses reported in financial statements of a business organization; and preparation and analysis of financial statements and an introduction to managerial accounting including product costing using job orders and process costing systems and cost-volume-profit relationships. Prerequisite:
|BA208||Marketing Principles 市場學概論|
This course surveys the role of marketing and its place in society, in profit and not-for-profit organizations. Emphasis is placed on consumer orientation, the marketing concept, product, price, distribution and promotion. The course provides a basis of understanding for advanced marketing courses.
|BA210||Management Principles 管理學概論|
A look at modern management theory, including both functional and behavioral approaches to the administration of business enterprises. 133
|MATH220||Elementary Statistics 基本統計學|
An introduction to the simpler problems of statistical inference; descriptive statistics, probability distributions, estimation of parameters and level of significance, regression and correlation. This course may not be completed for additional credit by students who have completed MATH 226. Prerequisite: Pass (MATH 105 or above) or ((pass MATH 095 or ACT math score ≥ 19) and pass MATH 100) or ACT math score ≥ 24 or an alternative placement as approved by the math department or instructor approval.
|BA222||Management Information Systems 資訊系統管理|
A study of the procedures involved in the accumulation, processing and dissemination of various types of information within an organization. Prerequisites: BA 210 and MIS 101 or CS 102.
|BA225||Business Ethics 商業倫理 or|
A course that seeks to recognize the distinctive set of problems encountered in the work environment, to study contrasting theories currently being used to make ethical decisions, and to apply those theories through examples and case studies.
|PHIL202||Contemporary Ethics 當代倫理|
This course covers some of the main threats to doctrines and ideas of moral philosophy, including nihilism, relativism, egoism, utilitarianism, the categorical imperative, virtue, and the social contract. Rather than keeping these as pure theoretical constructs, these ideas will be applied to real life, practical situations, such as those involving ethics in the workplace, and important current debates. Meets the humanities requirement.
|BA302||Business Law I 商業法 I|
An introduction to the nature and sources of law, and the methods by which laws are made; basic principles of contract law and property law as the foundations for business enterprise; tort law governing business relationships.
|BA341||Corporate Financial Management 企業財務管理|
An introduction to corporate financial management. Topics include financial statement analysis, time value of money, risk and return, bond valuation, stock valuation, capital budgeting and the capital asset pricing model. Prerequisites: BA 161 and BA 202 or permission of instructor.
|BA356||Quantitative Decisions in Business 商業量化判斷|
This course is designed for business students who have a good foundation in pre-calculus mathematics, algebra, and elementary statistics. Topics will include an introduction to business quantitative methodology, decision making and planning under conditions of uncertainty, resource allocation, distribution and scheduling, inventory management, and business simulation. This course will be case-driven as part of the learning process. Prerequisites: MIS 101 or CS 102 and MATH 220.
Management Major (6 modules, total 18 credits)
|BA317||International Management 國際管理學|
Presents a cross-cultural perspective on managing global organizations. Focuses on understanding the influence of culture on international management, and how managers in multinational organizations address such issues as strategic analysis, organizational structure, global coordination and control, communications, inter-organizational cooperation, and human resource management. Prerequisites: BA 210 and general education cultures requirement.
|BA361||Human Resource Management 人力資源管理學|
An overview of the policies and procedures in personnel administration in American business, including uses, sources, motivation and maintenance of employees, with major emphasis on the dynamics of social organization. Prerequisite: BA 210.
|BA423||Production and Operations Management 生產與營運管理|
Production and operations management is designed to provide students with an in-depth look at the components of organizational operations and how they are managed. Successful management incorporates theories and practices that apply to a variety of operational areas involving factory and service operations, inventory management, quality management, capacity planning, supply chain management, aggregate planning, and project management. Elements of shop floor control, status reporting systems, facilities design, cost estimating, inventory control, procurement, quality assurance, forecasting, labor loading, scheduling, and productivity measurement will be explored. Important tools of production and operations management that will 135 UNDERGRADUATE COURSE DESCRIPTIONS be covered include Theory of Constraints, MRP, MRPII, CAD/CAM, CIM, JIT, SPC, and TQM. Prerequisites: BA 210 and MATH 220.
|BA454||Management Cases 管理實例|
A study of the current strategies and techniques of administration and management, including: business objectives; policies, functions, executive leadership and organizational structure; control standards; case studies in organization, financing and operations. Prerequisites: BA 361 and BA 423.
One of the followings:
A review of the major theories that attempt to explain motivated behavior from a physiological, cognitive, social, environmental and/or learning point of view. Application of motivation theories to organizations, education, sports and daily life. Prerequisite: PSY 190.
A detailed examination of the fundamental concepts, principles and dynamics of the supervisory process. Prerequisites: BA 210 and BA 361.
|BA365||Leadership Theory 領導概論|
This course examines and contrasts process theories, relationship theories, and management theories of leadership. Various definitions of leadership and their underlying implications for application and research will be investigated. The role of the leader will be examined in relation to the various leadership theories and definitions. Prerequisite: BA 210 and BA 361.
|BA367||Cross-cultural Leadership 跨文化領導|
Provides insight into the impact of culture on concepts of leadership, values, expectations, and patterns of communication. Examines how sensitivity to cultural differences can contribute to leadership effectiveness and explores strategies for effectively communicating and negotiating with individuals from other cultures. Prerequisites: BA 317.
|BA370||Entrepreneurship and Small Business Management 企業及中小企商業管理學|
A presentation of the organization and operation of small enterprises in services, retailing, wholesaling and manufacturing for those aspiring to own, operate, and/or manage a small business or to work for an organization serving small businesses. Topics covered include importance, status, problems and requirements of small businesses. Prerequisite: BA 210.
|BA411||Labor Relations and Negotiation 勞資關係與談判|
The basic principles of manpower use, wage structure, use of industrial psychology and collective bargaining, the union movement, human relations in industrial management, and modern labor laws and institutions. Prerequisites: BA 210 and BA 361.
|BA415||Cross-cultural Negotiations 跨文化談判|
Students will learn how to assess a culture to determine underlying assumptions regarding: social interaction, economic interests, legal requirements, and political realities. Students will then understand how these, in turn, affect expectations, outcomes, behavior, thoughts, and priorities. The course emphasizes negotiating deals, resolving disputes or making decisions in a multicultural environment. Prerequisites: BA 317 and BA 367.
|BA421||Managerial Cost Accounting 管理成本會計學|
A study of cost concepts and application related to the use of cost information by internal managers for purposes of planning, control, evaluation and decision making. Prerequisite: BA 202.
|PSY440||Industrial Psychology 工業心理學|
A study of the relationship between the individual worker and the work environment. Emphasis is on the exploration and application of the most influential theories. Topics include organizational dynamics, work motivation, job satisfaction, personnel selection and training, and work group influences. Prerequisite: PSY 190.
|BA445||Contemporary Topics in Management 當代管理話題|
This course description may change each term it is offered to cover the most contemporary management issues. Prerequisite: BA 210.
|BA/PSY474||Organisational Behavior 組織行為學|
This course encourages students to describe and analyze the way that people behave in organizations by applying theories of organizational behavior. The course consists of a balance among theory and application. Note: Same as PSY 474. Prerequisites: PSY 190 or SOC 110.
|BA460||Strategic Management 策略管理||3|
General Education Requirements (13 modules, 39 credits)
|藝術與人文||Arts and Humanities||6|
Open Electives (Any 9 modules, Total 27 credits)
It is a matter of discretion for individual employers to recognize any qualification to which this course may lead.